Agreed.

I almost feel like the discussion about her is bot farms creating that discussion.

Close. It’s chum. It’s rage bait. It’s an engagement farm that suck people in, which is exactly how influencers like Trump climbed to the top of the world. It’s true, but it doesn’t change that raging against Rowling online helps Rowling, when the best form of protest would be to turn her into “she who shall not be named”

Be wary attributing to bots what can be attributed to the failure of “don’t feed the trolls”